The 2024 WM Phoenix Open is underway at TPC Scottsdale this week, just months after Team Titleist members took on the Stadium Course as part of the 2023 Team Titleist Invitational. Our loyal brand fans not only had the chance to walk in the same footsteps as TOUR players, but they got to meet one too—along with a handful of world-class Titleist brand experiences.
Nothing caps off a good year like a party. The venue for Team Titleist? Hole #16 at TPC Stadium Course. The cause for celebration? Introducing the next generation of the ProV1 and ProV1x golf balls, launching new T-Series Irons, and premiering the We Go Farther docuseries to name a few.
And if anyone knows how celebrate the latest and greatest equipment from Titleist, it’s Team Titleist members. This vibrant community loves golf and it's always a fun challenge delivering an experience that meets their high expectations:
DraftKings Welcome Reception
This brand-spanking-new venue was the perfect location to welcome Team Titleist to Scottsdale. We enjoyed Thursday Night Football, delicious food, and last but not least, the famed Team Titleist Invitational Tee Gift.
DAY 1
The celebration continued the next morning with 18 holes at The Champions Course at TPC Scottsdale. Members were greeted with surprise T-Series pouches staged on each golf cart, providing a little insight into the afternoon activities. After finishing the desert course, attendees were treated to special guests from Titleist’s R&D and Clubs Team, along with up- and-coming TOUR prospect, Joe Highsmith.
Highsmith demonstrated the impact of dimple patterns on ball flight by striking no-dimple, half-dimple, and inconsistent dimple golf balls. Following this aerodynamics lesson, Highsmith displayed his consistent swing, providing Team Titleist with a clear view of the performance variations when switching between T-100, T-200, T-300, and U505 iron heads. The group wrapped up the day with a quick hitting session on the range with the newest T-Series Irons to try for themselves.
Day 2
The morning was buzzing with excitement as Team Titleist Members prepared to play one of the most famous Par 3’s on TOUR. Anticipation only grew upon arrival as we overlooked the nearly completed grandstands and perfectly manicured fairways, which set the stage for an extraordinary day.
White Box Testing
For the past few weeks, Titleist white boxes have been finding their way onto the doorsteps of Team Titleist Players across the globe. As this player validation process gets underway, we wanted to give our 2023 TTI attendees a little sneak peek and a chance to test this new ball, so we surprised every player with a dozen of this test model.
As we teed off, the distant hum of activity intrigued us, but the mystery would have to wait until we reached the iconic #16. While the source of the noise wasn't the typical cheers or boos echoing from the stands, it was a close second. The atmosphere was electric, courtesy of a DJ booth belting out lively tunes, and a professional photographer to capture this one-of-a-kind experience.
For our post-round activity, we delved into a clinic with Parker McLauchlin, the Short Game Chef. Drawing on his PGA TOUR experience, Parker shared insights and tips, focusing on bunker play and showcasing different Vokey Wedge bounce and grinds.
After a comprehensive session in the sand, members had a chance to hit a few wedges themselves before closing out the evening with our last gathering.
DraftKings Closing Ceremonies
As the day came to close, we had once last surprise for Team Titleist at our closing reception at DraftKings Sportsbook. In the spirit of the holidays and the cooler temperatures ahead, everyone walked away with a glass TT Ornament and a mug. We announced our raffle winners who were lucky enough to score so epic prizes including a Year Supply of #1 Ball in Golf, LINKSLEGEND Golf Bag, Set of T-Series Irons and much more.
A huge thanks to our friends at TPC Scottsdale for going above and beyond! Our gratitude extends to each and every Team Titleist Member for bringing your enthusiasm and love of golf. We look forward to gathering once again next year for another round of shared joy and unforgettable moments. Thank you for making this event truly special!
You might be wondering how these Team Titleist members were selected to join the festivities. As always, keeping an up-to-date Team Titleist profile, and participating in our discussion boards, fittings, and events, are great ways to increase your chances to participate in exclusive opportunities.
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